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Food Grown on Bayer Billboard Delivered to Food Bank

September 19, 2018 - 8:56 am
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ST. LOUIS (KMOX) - After weeks of growing vertically on two local billboards, fresh vegetables grown by Bayer were dropped off at the St. Louis Area Foodbank.

Foodbank workers applauded as volunteers began unloading the latest donations into their huge warehouse in Earth City.

These were the crops of kale, collards and other veggies that were growing on the Arch on those Bayer billboards, marking Bayer's acquisition of Monsanto.

Bayer senior vice president Ray Kerins said the unique promotion raised a few questions, and even some doubts.

“There was actually a question from some folks asking ‘is that real food?’ I’m here to tell you yes, that is real food. In fact that real food is here today to help serve real people who are hungry,” he says.

It's not clear how much was harvested from the two billboards, but it was supplemented by apples, watermelons and other produce donated by Bayer.

Food bank president and C EO Meredith Knopp said no matter how they were grown, she's grateful for the donation.

“We have never before accepted food from a billboard, so we love the creativity, we love the energy that Bayer is bringing to St. Louis, and we are thrilled to be partners,” she says.